How to collect zero-party data, and why is it so important for marketers?

Since Apple killed IDFA and google announced the third-party data blocking process starting from 2023, it looks like the marketing...

Why you should start using an Interactive calculator on your website

Why do you need to start using calculators on your website? The answer is pretty straightforward. It’s a simple tool...

Why do eCommerce Stores need to use Quizzes

There is nothing extraordinary that marketers’ eternal desire is to increase sales and engagement on every step of the customer...

How Beauty Brands Personalize User Experience Using Quizzes

Big brands like Sephora, Fenty and many others have elevated the art of quiz to an entirely new level of...

10 tips on how to create an effective survey

Let’s focus on surveys today and on how to create an effective one that will work for your business. Thinking...

Why do you need to use interactive content?

We couldn’t be online more than we are in covid days. Just like that, from one day to another the...